overview

To introduce Ibercaja's new card range, we created a launch film focused on the product's renewed visual identity and premium design. Through clean motion design, abstract compositions, and dynamic transitions, the piece highlighted the cards' new look while reinforcing Ibercaja's modern and digital-first brand image.

My role

I created the launch film and developed the motion graphics, designing the visual language and animation system that showcased the new card collection with a clean, contemporary aesthetic.