overview

Created to raise awareness of PadresJubilados.com, the campaign introduced the platform through a television commercial that communicated its purpose in a clear, approachable, and relatable way. The film highlighted the value of helping families navigate the challenges and opportunities of retirement, presenting the service as a trusted resource for this new stage of life.

My role
I edited the television commercial and developed its motion graphics, creating the visual assets that supported the narrative and reinforced the campaign's message across the final delivery.